Vivid Ventures, a forward-thinking venture capital firm, wanted a brand identity that reflected their innovative approach. They approached me to create a bold, dynamic visual identity that would differentiate them from traditional firms and resonate with startups seeking to break boundaries.

I began by conducting a deep dive into the company’s mission and values, working closely with their leadership to understand their vision. From this, I crafted a vibrant color palette and a modern logo, symbolizing growth, energy, and forward movement. The design also included clean typography that added a professional yet approachable touch.